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SEO in 2023

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Podcast•101 episodes•Last updated on Jul 3, 2024

What's in store for SEO in 2023?

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PLAY ALL

SEO in 2023

101 episodes

1,137 views

Last updated on Jul 3, 2024

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What's in store for SEO in 2023? This year, we asked ONE HUNDRED AND ONE! of the world's leading SEOs to share their number one actionable tip for 2023. Check out our SEO in 2023 guide to learn from the best in the business, helping you stay one-step ahead of your competitors as we head into a new year.

Majestic

Play all

SEO in 2023

Majestic

Podcast•101 episodes•Last updated on Jul 3, 2024

What's in store for SEO in 2023?

Play all

20:35

Now playing

From SEO’ing for ‘information retrieval’ to SEO’ing for ‘information suggestion’ —Martin MacDonald

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793 views • 2 years ago

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18:22

Now playing

Embrace change—Myriam Jessier

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272 views • 2 years ago

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17:18

Now playing

Build quality, trustworthy brands—Izabela Wisniewska

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207 views • 2 years ago

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20:17

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Optimise beyond traditional blue-link rankings—Cindy Krum

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298 views • 2 years ago

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16:51

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Think sustainably about SEO based on your/your client’s website and capabilities—Itamar Blauer

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97 views • 2 years ago

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18:23

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Cutting through the noise will be your biggest struggle in 2023—David Iwanow

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114 views • 2 years ago

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14:16

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Technical SEO matters—Andy Drinkwater

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176 views • 2 years ago

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14:10

Now playing

Regularly monitor your website—Rebecca Berbel

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80 views • 2 years ago

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16:47

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Audit your website frequently during the year—Montserrat Cano

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74 views • 2 years ago

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16:06

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Go the extra mile with research, audits, and content creation—Olga Zarr

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132 views • 2 years ago

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16:34

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Clean up your website—Bill Hartzer

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137 views • 2 years ago

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15:04

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Be selective about scripts, tags and other code items—Brenda Malone

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66 views • 2 years ago

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17:55

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Review your content quality (or lack thereof) through content inventories—Charlie Williams

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111 views • 2 years ago

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17:07

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Prepare for the worst—Olesia Korobka

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385 views • 2 years ago

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19:01

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Core Web Vitals and content quality—Taylor Kurtz

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72 views • 2 years ago

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17:35

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Focus on building your expertise, authoritativeness, and trustworthiness as a brand—Jake Gauntley

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63 views • 2 years ago

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13:39

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E-A-T is a key factor to rank internationally—Gemma Fontané

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90 views • 2 years ago

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12:31

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Build a content plan to properly leverage the entity maps for your market space—Eric Enge

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146 views • 2 years ago

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14:13

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Craft fact-based content that maps to the search engine’s understanding of entities— Jamie Indigo

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87 views • 2 years ago

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14:53

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Treat translations like languages and your audience like humans—Isaline Muelhauser

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37 views • 2 years ago

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15:05

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Invest in the power of putting people first—Sarah McDowell

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50 views • 2 years ago

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19:22

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Go headless and leverage structured content for scale—Lidia Infante

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131 views • 2 years ago

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Think like a machine—Sante J Achille

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74 views • 2 years ago

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Include zero-volume keywords in your SEO strategy—Mark Williams-Cook

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541 views • 2 years ago

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Focus on the searcher’s intent to connect demand with supply—Nitin Manchanda

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148 views • 2 years ago

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Intent-driven search will become much more important—Jess Maloney

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43 views • 2 years ago

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Matching your content to what searchers want—Andrew Cock-Starkey

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63 views • 2 years ago

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Consider intent when you create content—Julia-Carolin Zeng

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55 views • 2 years ago

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Create or update your content to satisfy user intent—Irina Serdyukovskaya

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51 views • 2 years ago

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Have a clear content strategy and invest in content the right way—Kevin Gibbons

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47 views • 2 years ago

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Quality over quantity—Ian Helms

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33 views • 2 years ago

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Create quality content and topical authority—Sara Taher

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236 views • 2 years ago

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Focus on content quality and FAQs—Marco Bonomo

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80 views • 2 years ago

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Perform a content consolidation audit—Andrea Paternostro

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51 views • 2 years ago

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Map out what you’re creating and why you’re creating it—Paige Hobart

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51 views • 2 years ago

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Get more buy-in from stakeholders—Gus Pelogia

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23 views • 2 years ago

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Demonstrate excellence at what you do—Eilish Hughes

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71 views • 2 years ago

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Focus on information responsiveness rather than just information retrieval—Koray Tuğberk GÜBÜR

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23 views • 2 years ago

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In-depth answers will be favoured over one-sentence answers—Nikki Halliwell

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48 views • 2 years ago

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Create powerful content for even the smallest searches—Adelina Bordea

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86 views • 2 years ago

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Never underestimate the power of reactive PR—Eva Cheng

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78 views • 2 years ago

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Prepare to compete with AI-generated content—Chima Mmeje

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115 views • 2 years ago

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Optimise the ‘heck’ out of your Google Business Profile—Greg Gifford

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203 views • 2 years ago

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Expand your content strategy into other formats—Lily Ray

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135 views • 2 years ago

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Google is a child that is thirsty for knowledge, and you need to educate it—Jason Barnard

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68 views • 2 years ago

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Use structured data to market to machines—Jono Alderson

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101 views • 2 years ago

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Manage your structured data like a financial portfolio—Martha van Berkel

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63 views • 2 years ago

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Take unstructured data into structured format using the JSON-LD Schema markup—Suresh Kumar

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115 views • 2 years ago

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Index specific faceted search pages you don’t have categories for—Kevin Indig

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79 views • 2 years ago

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Adapt your strategy to capitalise on the changing SERP—Louise Heap

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48 views • 2 years ago

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Get ready for more dynamic SERPs - paid and organic content blending together—Navah Hopkins

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48 views • 2 years ago

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Check the SERP and build your personal brand entity online—Sara Moccand-Sayegh

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54 views • 2 years ago

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Create video that ranks on Google—Dre de Vera

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1.1K views • 2 years ago

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Use technical SEO to control your website performance on Google—Kristina Azarenko

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102 views • 2 years ago

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Focus on users—Filipa Serra Gaspar

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59 views • 2 years ago

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Create a user-centric strategy—Maria White

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81 views • 2 years ago

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Quality and user experience will rule in 2023—Pedro Dias

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103 views • 2 years ago

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Prioritise the user experience—Grace Wei Hou

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61 views • 2 years ago

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User experience should always be the top consideration—Sophie Brannon

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62 views • 2 years ago

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Don’t do anything at the expense of the user’s experience—Olga Tsimaraki

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36 views • 2 years ago

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Stay on top of UX best practices—Sara Fernández Carmona

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196 views • 2 years ago

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Use user-focused research to stay ahead of search quality thresholds—Billie Geena Hyde

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64 views • 2 years ago

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Be more human and integrated within the wider marketing strategy—Becky Simms

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33 views • 2 years ago

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Have a user-centric and holistic approach to all things web—Ulrika Viberg

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37 views • 2 years ago

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What are people saying about you?—Miracle Inameti-Archibong

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124 views • 2 years ago

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Reap the full impact of link acquisition by having a sound site—Natalie Arney

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42 views • 2 years ago

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Don’t let the state of your site hold back your link building strategy—Bibi Raven

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79 views • 2 years ago

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Diversify your tactics and create a network for link building—Debbie Chew

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58 views • 2 years ago

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Focus on accuracy and work precisely—Andor Palau

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34 views • 2 years ago

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Optimise your internal links—Jan-Willem Bobbink

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73 views • 2 years ago

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Use an API for intelligent internal link building—Christina Ehrensberger

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133 views • 2 years ago

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UTM tag up everything in your Google Business Profile—Claire Carlile

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312 views • 2 years ago

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Optimise for augmented reality with location schema—Dixon Jones

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52 views • 2 years ago

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Without SEO, any dollars you put in on your paid media campaigns won’t work—William Álvarez

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45 views • 2 years ago

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Use knowledge from Google Ads to boost your SEO (and vice versa)—Krzysztof Marzec

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71 views • 2 years ago

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Harmonize all channels and ranking signals into one repeatable formula—Joseph Khan

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28 views • 2 years ago

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Think about search engines other than Google—Eli Schwartz

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52 views • 2 years ago

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Prepare your images for visual search—Crystal Carter

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59 views • 2 years ago

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Get started with Web Stories—Mufaddal Sadriwala

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77 views • 2 years ago

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Use Edge/CDN to stitch together and publish content across any website—Nick Wilsdon

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46 views • 2 years ago

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The future of technical SEO is SEO on the edge—Barry Adams

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190 views • 2 years ago

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Start utilising Google Cloud’s publicly-available APIs to help you execute SEO—Lazarina Stoy

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90 views • 2 years ago

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Get your head around the wide-ranging nature of AI—Bastian Grimm

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78 views • 2 years ago

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Understand your data—Rasida Begum

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132 views • 2 years ago

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Don’t be afraid of ranking volatility—Adriana Stein

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43 views • 2 years ago

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Measure with what you have access to and then iterate—Jess Joyce

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132 views • 2 years ago

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Get comfortable with GA4—Natalie Slater

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66 views • 2 years ago

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Is Data Studio better than GA4?—Pam Aungst Cronin

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39 views • 2 years ago

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Preserve and utilise your web server logs—Kaspar Szymanski

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42 views • 2 years ago

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Wear the data science hat more often—Begum Kaya

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64 views • 2 years ago

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Use BigQuery (SQL) to create your own SEO tool—Omi Sido

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372 views • 2 years ago

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Test more and test smarter—Emily Potter

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39 views • 2 years ago

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Use a test and learn approach to define your business objectives—Si Shangase

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41 views • 2 years ago

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Keep trying new things—Luis Rodriguez

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60 views • 2 years ago

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Don’t forget the basics—Nik Ranger

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55 views • 2 years ago

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Perfection can be the enemy of progress—Helen Pollitt

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63 views • 2 years ago

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Look at the relationship between content and search intent—Mert Azizoğlu

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83 views • 2 years ago

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Roll up your sleeves and do the manual work—Kerstin Reichert

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52 views • 2 years ago

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Establish an SEO quality assurance framework—Aleyda Solis

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178 views • 2 years ago

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100

Stand out—Fili Wiese

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113 views • 2 years ago

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